diff --git a/templates/base.html b/templates/base.html
index aa4f77d..c98c83e 100644
--- a/templates/base.html
+++ b/templates/base.html
@@ -3,15 +3,15 @@
 <head>
   <meta charset="UTF-8">
   <meta name="viewport" content="width=device-width, initial-scale=1">
-  <title>{% block title %}Bristol to Europe via Eurostar{% endblock %}</title>
+  <title>{% block title %}South West England to Europe via Eurostar{% endblock %}</title>
   <meta property="og:type" content="website">
-  <meta property="og:site_name" content="Bristol to Europe via Eurostar">
-  <meta property="og:title" content="{% block og_title %}Bristol to Europe via Eurostar{% endblock %}">
-  <meta property="og:description" content="{% block og_description %}Find Bristol Temple Meads to Europe itineraries via Paddington, St Pancras, and Eurostar.{% endblock %}">
+  <meta property="og:site_name" content="South West England to Europe via Eurostar">
+  <meta property="og:title" content="{% block og_title %}South West England to Europe via Eurostar{% endblock %}">
+  <meta property="og:description" content="{% block og_description %}Find South West England Temple Meads to Europe itineraries via Paddington, St Pancras, and Eurostar.{% endblock %}">
   <meta property="og:url" content="{{ request.url }}">
   <meta name="twitter:card" content="summary">
-  <meta name="twitter:title" content="{% block twitter_title %}Bristol to Europe via Eurostar{% endblock %}">
-  <meta name="twitter:description" content="{% block twitter_description %}Find Bristol Temple Meads to Europe itineraries via Paddington, St Pancras, and Eurostar.{% endblock %}">
+  <meta name="twitter:title" content="{% block twitter_title %}South West England to Europe via Eurostar{% endblock %}">
+  <meta name="twitter:description" content="{% block twitter_description %}Find South West England Temple Meads to Europe itineraries via Paddington, St Pancras, and Eurostar.{% endblock %}">
   <link rel="icon" href="{{ url_for('static', filename='favicon.svg') }}" type="image/svg+xml">
   <style>
     *, *::before, *::after { box-sizing: border-box; }
@@ -286,7 +286,7 @@
 </head>
 <body>
   <header>
-    <h1>Bristol to Europe via Eurostar</h1>
+    <h1>South West England to Europe via Eurostar</h1>
     <p>GWR to Paddington &rarr; St Pancras &rarr; Eurostar
       &nbsp;&middot;&nbsp;
       <a href="https://git.4angle.com/edward/bristol-eurostar"
